Marketing Director
Maintains the communications calendar, plans campaigns and prepares accurate announcements. Coordinates design, photography and video, manages MFPC’s Instagram account and maintains its established identity.
Responsibilities
- Recruit and lead photography, video, activity coverage and post-preparation work.
- Coordinate capture opportunities and permissions with activity owners.
- Prepare posts with approved MFPC templates, genuine artwork and verified facts.
- Maintain media, editable files, exports, credits, permissions and publication records.
Planning the work
Start by agreeing the work and the people involved:
- Review existing templates, brand assets and approved channels with the presidential lead.
- Agree capture and preparation responsibilities with the team.
- Prepare one complete post package with copy, artwork, links, channel and timing for approval.
Keeping work moving
Gather confirmed activity details, arrange coverage and organise material promptly. Check names, dates, roles, links, permissions, readability, image descriptions and captions. Follow the initial presidential approval process before publication and record the cleared version and resulting link.
Working with other teams
Coordinate with the teams involved:
- Production Director: Confirm film information, credits, stills and permitted production material.
- Festival Director: Receive confirmed event details, filmmaker credits and permitted publicity assets.
- Radio Show Director: Check programme details and actual episode participation before preparing radio publicity.
- Presidents: Submit the complete post package for the initial publication approval process.
Decisions and support
Raise conflicting facts or credits, unclear permissions, major branding changes and new channels before use. Report published errors promptly with a proposed correction. Confirm programme details and any audience or attendance figures before including them in a post.
Leaving a useful handoff
Index original media, selected material, editable templates, exports, permissions, credits, approvals and publication links by activity. Clearly identify the current version.
Taking part
Members can respond to opportunities in photography, video, graphic design and writing for a club film, programme or event.
Directors may approach general members first when recruiting smaller teams for their committee. Agree your responsibilities and availability before taking on a role.
Working guide
Responsibilities, programme leadership, recruitment, decisions and handoffs.
